Where you must use Targeted keywords?

• Title tag - The title is particularly important and should include your primary keyword phrase and if possible your secondary phrase

• Description is the first text that Googlebot comes across, then you’ve a good chance that Google will display your description in the results

• Headings and subheadings - The <h> tags that are used throughout an article should tag - If your description contains the search term people enter, and it contain keywords. So a heading of “Our new product range” is poor; “Our new range of vegetarian dog food” is better

• Body copy - The writer should understand what the keyword phrases are and use them in natural language on the page

• Links on the page - The words used in live links tell the search engine what “this page” is about and also what the “linked-to page” is about

• Alt text - For every image, write an alt attribute tag, good for both accessibility and optimization